SURF COACHING.
by Justin West
SURFING RIBEIRA D´ILHAS & CARCAVELOS?
SURFREC & JWC COLLAB
GET FILMED SEND TO JWC FOR ANALYSIS
SURFING RIBEIRA D´ILHAS & CARCAVELOS? SURFREC & JWC COLLAB GET FILMED SEND TO JWC FOR ANALYSIS
Justin West Coaching provides IN PERSON professional video surf coaching in Portugal, ONLINE AND SURF TRAINING CAMPS IN ALAÏA BAY, SWITZERLAND for intermediate, advanced, and elite surfers.
Every session uses state-of-the-art video analysis to deliver precise technical feedback and a clear plan for progression.
With a Postgraduate Degree in Education and over 28 years of international coaching experience, Justin applies a structured, results-driven method that helps surfers refine technique, improve consistency, and achieve long-term goals.
Whether training for competition or aiming to advance beyond a plateau, the focus is measurable progress and lasting confidence.
SURF TRAINING CAMP
ALAÏA BAY
SWITZERLAND
SURF TRAINING CAMP ALAÏA BAY SWITZERLAND
FLEXIBLE COACHING DATES
Book video surf coaching in Portugal on dates & location that workS for you.
Each session delivers expert technical analysis and step-by-step progression tailored to your goals.
Designed for intermediate, advanced, and elite surfers, this option makes professional coaching accessible on your schedule, at some of Portugal’s best surf locations.
See Destinations.
Personalised coaching ensures every session moves you closer to your surfing ambitions — with flexibility built around your time & travel location.
ONLINE VIDEO ANALYSIS
Access professional surf coaching worldwide with online video analysis.
Submit up to five waves and receive in-depth breakdowns, personalised corrections, and clear progression goals.
Each review includes expert technical feedback, screen grabs and form diagrams, plus tailored advice on equipment, strength, mobility, and mindset. For competitive surfers, sessions can extend to heat and contest analysis.
Footage can be shared easily via WhatsApp or WeTransfer, making this service accessible from your home break, Carcavelos & Ribeira D´Ilhas using SurfREC, a surf trip, surf contest or even a wave pool.
SURF TRAINING CAMPS
surf coaching programmes fixed dates aLAÏA BAY, SWITZERLAND.
Surf Training Camps combine intensive daily surf sessions with detailed one‑to‑one video analysis and follow‑up Online Video Analysis coaching, giving surfers the tools to accelerate performance in a focused environment.
Designed for intermediate surfers through advanced and elite athletes, each camp is level‑appropriate, goal‑driven, and built for rapid technical progression.
In 2026, Justin West Coaching will offer three Surf Training Camps in Switzerland at Alaïa Bay.
Click below for more details and dates.
SURF BUDDY
MOMENTUM
REFERRALS
SURF BUDDY MOMENTUM REFERRALS
Surf Buddy Promotion
€125 €80 per person MIN 2 MAX 4 PERSONS PER SESSION.
JWC is offering a “Surf buddy” promotion that reduces the cost per session from €125 to €80 per person when you book surf video coaching sessions with a buddy or group of up to 4 surfers.
To qualify surf buddies must book and pay on the same invoice.
Momentum PlanNING
12 14 ONLINE VIDEO ANALYSIS SESSIONS €720.
Commit to your surfing over 12 months with structured online coaching. Receive 14 monthly video analysis sessions for the price of 12, building consistency, accountability, and measurable improvement throughout the year. Designed for surfers who want to move beyond one-off feedback and develop genuine, long-term progression.
ONLINE video referRal
REFER A FRIEND COMPLIMENTARY SESSION WORTH €60
Refer a friend to Justin West Coaching for an Online Video Analysis session and receive a complimentary session worth €60 when they book and pay. Ensure your friend enters your name on the contact form to qualify. Elevate your surfing with expert coaching and actionable feedback.
“Surf schools are great for beginners, but beyond this level you need small-group & individualised coaching to accelerate your learning curve.”
-JWC
SURFING LEVELS.
WHAT LEVEL SURFER AM I?
Sessions include
Clear, personalised surf strategies
Motivation & technique correction
Dryland drills to build muscle memory
Surfboard Advice
Use of top-level video equipment
Small, focused groups
Film via WhatsApp or WeTransfer for high res.
Screen grabs & form diagrams (via WhatsApp/SOCIAL MEDIA)
Post Session Revision of coaching objectives
Line up psychology / Contest tactics
ADVANCED SURFERS.
An advanced surfer has already built a solid foundation and is focused on refining technique, flow, and performance. At this stage, you’re confident in all conditions, generating your own speed, and aiming to master vertical surfing and advanced maneuvers.
Skills include linking cutbacks with flow, performing snaps and re-entries, and rail driving to effectively to maintain and build speed. You’re no longer just riding waves — you’re eyeing sections to smash.
Coaching at this level is designed to identify and correct bad habits, prepare you for surf trips, and fast-track your progression so you can consistently perform at your peak for maximum surfing enjoyment.
JWC offers high-performance surf coaching with video analysis for advanced surfers to refine technique, sharpen line up skills and surf enjoyment.
intermediate SURFERS
At Justin West Coaching, I work with each surfer as an individual, not as part of a fixed category. Still, this stage gives you a sense of where my coaching may apply to your surfing.
As an intermediate surfer, you’re moving beyond the whitewater, catching unbroken waves, and starting to navigate the open face with flow. You can paddle out effectively, read waves, and angle your takeoffs. You’re consistently riding waves with horizontal turns, beginning cutbacks, and introducing maneuvers. Importantly, you are safe in the water — capable in head-high surf, able to control your surfboard without bailing, and confident with basic lineup etiquette. No in-water assistance is required at this level.
Fast-track your progression. With tailored learning objectives, real-time feedback, and expert video analysis, every session is built around your goals and current level.
ELITE SURFERS
Elite surfers are those pushing performance to the very highest level, whether as professionals on the contest circuit or free surfers seeking to redefine what’s possible on a wave.
At this stage you are already performing with speed, power, and flow, and looking to combine multiple high-risk maneuvers with precision and consistency.
Coaching here focuses on surf psychology, peak surf fitness, and contest support, from heat strategies to wave selection. Together, we break down your surfing at the finest detail to correct weaknesses, sharpen strengths, and design strategies that elevate your performance under pressure.
JWC offers high-performance surf coaching with video analysis for elite level surfers to refine technique, sharpen competition strategy and produce film for content designed for professional athletes.
